Frame vs. Background: Which to Choose

Before you create a campaign, you need to choose the formatting style that best fits your goals. Framvo currently offers two distinct campaign types: Frames and Backgrounds.

Frame Campaigns#

A Frame campaign uses a transparent image overlay. When a supporter joins your campaign, their uploaded photo is placed behind your design.

Technical Requirements:

• File Type: Must be a PNG file.
• Transparency: Requires at least 5% transparent area (so the user's photo can be seen through it).
• Max File Size: 5MB.
• Aspect Ratio: Square images are recommended for standard profile pictures, but rectangular artwork is supported too. Other upload and image-validation limits still apply.

Best Use Cases:

• Profile picture badges (e.g., "I Voted", "Proud Supporter").
• Decorative borders for holidays or special events.
• Transparent watermark logos.

Background Campaigns#

A Background campaign uses a solid image. When a supporter joins your campaign, their uploaded photo is placed on top of your design.

Technical Requirements:

• File Types: Accepts PNG, JPG, JPEG, or WEBP.
• Transparency: No transparency is required (it acts as a solid canvas).
• Max File Size: 5MB.
• Aspect Ratio: Square and rectangular artwork are supported; upload and image-validation limits still apply.

Best Use Cases:

• Branded announcement cards with a contained photo panel.
• Event or community graphics with artwork around a smaller portrait.
• Photo collages that keep the entire source photo visible.

Background campaigns do not remove a photo background or supply a live video-call backdrop. The supporter's whole photo sits above your artwork.

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[!TIP] Both campaign types use a preview photo during creation. You can choose a provided sample or upload a photo you have permission to use. Adjust its position to demonstrate the intended result.

For examples, explore the twibbon maker or background photo campaign maker. The web and mobile guide explains export size differences.